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Museums and A Pandemic: The struggle for survival

Museums and A Pandemic: The struggle for survival

As COVID-19 surges across the globe and stringent lockdowns are enforced, what happens to premier cultural institutions, like museums? The museum going experience is rooted in the physical environment, and that long-established experience is out of question under a pandemic. How, then, do museums survive? In this blog post, we look at innovative strategies museums are using to stay relevant in changing times. (Hint : It involves buttocks!)

The Dark Side of Optimism Bias during COVID-19

The Dark Side of Optimism Bias during COVID-19

The COVID-19 has exposed the global population to an unprecedented time, creating a sudden requirement for behavioural shift. Yet, governments across the world are finding it difficult to make sure that this desired behavioural change in wearing masks and social distancing is ubiquitous. The current article explores the reason for the lack of public compliance from the socio-cognitive perspective.